Jammies Sleepwear is a new and upcoming sleepwear and pyjama brand. The client was after a trendy, Instagrammable aesthetic inspired by the 70s era. The sweet pink and olive green was chosen by the client, and I decided to roll with bold patterns, fonts and energetic imagery.
This was one of two options that was presented to the client, which my concept was not chosen. However I still had a lot of fun making this brand deck. This work was done whilst I was employed at The Graphic Design Co, which I credit their creative feedback on this job.
